Writing Your Way to A+ Ratings in Mystery Shopping

woman-shopping3Many people are attracted to mystery shopping because of the idea of being ‘paid to shop’.

Mystery shopping, however, involves so much more than ‘shopping’. To be recognized as a good mystery shopper, you must have keen observational skills and writing skills. The reports you submit reflect your ability to be an A+ rated shopper.

The short audio recording below was created as a training tool to assist mystery shoppers in understanding what we expect to see in your mystery shopping report.

A+ Mystery Shoppers …

The points Angela Megasko, CEO of Market Viewpoint, highlights in the recording:

  1. Objectively report on what happened during your visit. Let our client decide if the staff member correctly did their job. Your opinion is only needed where requested.
  2. Let us see what you saw. Details and specific descriptions of people, locations and interactions. Remember what was said and done so the client can ‘be there’ as they read through your report.
  3. Make sure comments match the ratings. Support each of your Yes and No responses. Could there have been a reason the waitress didn’t read off the drink specials? What did he or she do instead?
  4. Spelling, grammar and punctuation are important! Utilize tools available to make sure your reports are written correctly with no errors.

Market Viewpoint’s mission is to educate shoppers to become the best mystery shoppers they can be. Click here for additional information about writing mystery shop reports.

What tools do you use to assist you in writing your reports? Please share below!

If you liked this article and want more information to help you become a better mystery shopper join the Market Viewpoint community by clicking here.

Click here if you want to join Market Viewpoint’s team of mystery shoppers.

Do you know someone who would be a good mystery shopper? Please forward this post to them! Thanks!


About Market Viewpoint

Market Viewpoint offers comprehensive mystery shopping services, complete customer service audits, employee and customer surveys, customer focused marketing strategies, and customer service training to help you improve your customer service and outshine your competition.
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